(Store Traffic Analytics)
For retailers, sales revenue is always a key performance metric; however, in-depth analysis of poor sales performances
is rare. Advantech’s UShop SRP-700, Store Traffic Analytics, enables retailers to evaluate sales potential and
establish customer service and marketing strategies for maximizing profit. The solution integrates 2D and 3D video
analysis technology with POS transaction data for further analysis. Analysis of customer traffic data provides retailers
with an in-depth knowledge of consumer shopping and purchasing habits, as well as insights into sales performance
during periods of high/low traffic for each branch store.